OVERVIEW

Givinghood is a community that shares the state of giving. It is a native iOS app designed to provide an accessible, tangible, and social way for millenials to give back to their communities and stay involved. I founded this project for General Assembly’s part-time UX Design course.

Final deliverables included: Project statement (Goals, Features), User research (Problem statement, Hypothesis, Personas), Information architecture, User flows, Wireframes, and Prototype.

 

PROCESS

Contributing to the community – by giving time and/or resources – gives millenials the opportunity to make a difference and to be a part of something bigger than themselves. We have observed that millenials have a genuine desire to contribute, but have a hard time actually getting and staying involved. How can we increase community involvement, so that they are more successful at realizing their desire to transform their communities?

After surveying and interviewing over 5 people, and parsing through that research, I landed on 3 functionalities to create a more accessible, tangible, and social way for millenials to get and stay involved in their communities: 1. Easy way to search for relatable opportunities with sufficient information upfront; 2. Convenient way to schedule opportunities in advance and be reminded of them; and 3. Create and foster a community around the opportunities so that millenials feel more connected to them and continue to stay involved.

CLIENT
N/A

YEAR
2015

MY ROLE
Branding,
Content Strategy,
Creative Direction,
UX/UI Design,
UX Research

 

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